Marketing Momentum

Wednesday, January 25, 2006

Home Depots Offers New Experience in Online Shopping

"Our mission is to become the world's largest online home improvement retailer," remarked Home Depot Direct President Harvey F. Seegers.

According to DMNews, Home Depots recently announced it plans to double its online business each year for the next five years with technological advances including:

  • Expertise on demand with videos - soon to be sold on a subscription basis
  • Virtual product demonstration that provides real-time configuration of products being viewed
  • Remote diagnostics so customers can set or unset home security systems, turn on indoor or outdoor lights, even turn off the sprinkler system from HomeDepot.com
  • Handling shopping and transactions in 20 languages

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